How experts promote a brand on social networks

продвижение в соцсетяхLet's imagine a small coffee shop "Favorite Coffee", which has just opened and wants to attract the attention of coffee lovers on the VKontakte social network. They understand that competition in the field is fierce, so they need to not only exist on social networks, but stand out.

Target

The company wants to attract customers through social networks and increase awareness of the “Favorite Coffee” brand.

Here's how to do it using multi-accounts and proxy servers.

 

Step 1: Create a virtual coffee community

A social media specialist creates several VK accounts, each of which represents a separate personality. For example, this could be a coffee gourmet or a professional barista. Each account has its own style and approach to choosing, brewing and drinking coffee.

Step 2: Create Interesting Content

Content created by "Favorite Coffee" is distributed through the main account and additional ones. But there is a subtlety here: each account comments, likes and reposts the content of other accounts in the community, making it as if each of them is a real person.

Step 3: Create a community of people who love coffee

A social media specialist conducts surveys, organizes discussions, launches competitions and prize draws among community members. All this is done so that members feel like they are part of something bigger than just a coffee shop page.

To avoid sanctions from VK for using multi-accounts, the specialist uses proxy servers. This helps you create accounts without any problems.

Results

Thanks to this approach, "Favorite Coffee" was able to create a vibrant community on the VK social network, attracting new customers and increasing brand awareness. Interaction through multi-accounts and proxy servers helped the company stand out from its competitors.

Help about proxy servers

A proxy is an intermediate server that serves as an intermediary between the user and the Internet. It accepts requests from the user, transmits them to remote servers and receives responses from them, and then transmits the responses back to the user.

There are different types of proxy servers, including:

  • HTTP/HTTPS proxies: These proxies are used to provide anonymity when browsing web pages using HTTP and HTTPS protocols.
  • SOCKS proxy. They support a wider range of protocols and can be used to work with any application that supports proxies.
  • Proxy servers with dedicated IPs. These proxies provide the user with a unique IP address, which can be useful for certain web services that require a unique IP.

To use proxy servers on social networks such as VKontakte, it is recommended to choose server proxies. They are highly reliable and stable, which is especially important when conducting marketing campaigns on social networks. In addition, when working with VKontakte, it is recommended to choose Russian proxy servers, as they provide a more stable connection and meet the requirements of the social network.